Privacy Policy
Your privacy matters to us. This policy explains how we collect, use, and protect your information.
Last updated: January 2026
Smart Casual Women Australia ("we", "us", or "our") operates the website smartcasualwomen.com.au. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
Information You Provide
We may collect personal information that you voluntarily provide when you:
- Contact us through our contact form
- Subscribe to our newsletter (if applicable)
- Participate in surveys or promotions
- Leave comments on our articles
This information may include your name, email address, and any other information you choose to provide.
Automatically Collected Information
When you visit our website, we may automatically collect certain information about your device and usage, including:
- IP address and approximate location
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring website or source
- Device type (desktop, mobile, tablet)
How We Use Your Information
We use the information we collect to:
- Respond to your enquiries and provide customer support
- Improve our website content and user experience
- Analyse website traffic and usage patterns
- Send you relevant information about our content (with your consent)
- Comply with legal obligations
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small data files stored on your device that help us remember your preferences and understand how you use our site.
Types of cookies we use:
- Essential cookies: Required for basic website functionality
- Analytics cookies: Help us understand how visitors interact with our site
- Advertising cookies: Used to deliver relevant advertisements and track campaign effectiveness
You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality.
Third-Party Services
Amazon Associates Programme
Smart Casual Women Australia is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au and affiliated sites.
When you click on Amazon product links on our site and make a purchase, Amazon may collect information about your purchase and browsing behaviour according to their own privacy policy.
Analytics Services
We may use third-party analytics services such as Google Analytics to help us understand how visitors use our website. These services may collect information sent by your browser as part of a web page request, including your IP address.
Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
- With service providers who assist us in operating our website
- To comply with legal obligations or respond to lawful requests
- To protect our rights, privacy, safety, or property
- In connection with a business transfer or acquisition
Data Security
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
Your Rights
Under Australian privacy law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications
- Lodge a complaint with the Office of the Australian Information Commissioner
Children's Privacy
Our website is not intended for children under 16 years of age. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
Contact Us
If you have any questions about this Privacy Policy or our privacy practices, please contact us at:
Email: hello@smartcasualwomen.com.au
Or visit our Contact Page.